OptiBMIze (“OptiBMIze,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us.
This Privacy Policy explains how information is collected, used, and protected when you visit www.optibmize.com or interact with OptiBMIze services.
By using this website, you agree to the practices described in this Privacy Policy.
We may collect personal information that you voluntarily provide when you:
• Submit a contact form
• Request information about our services
• Enroll in a program through a healthcare provider
• Communicate with us via email, phone, or website forms
This information may include:
• Name
• Email address
• Phone number
• Practice or organization name
• Role (provider, patient, etc.)
• Any information you choose to include in messages
When you visit our website, certain information may be collected automatically, including:
• IP address
• Browser type
• Device information
• Pages visited
• Time spent on the website
• Referring website
This information is collected through standard technologies such as:
• cookies
• analytics tools
• server logs
OptiBMIze uses Google Analytics (GA4) to understand how visitors use our website and to improve performance and usability.
Google Analytics may collect:
• device and browser information
• pages viewed
• session duration
• approximate geographic location
This data is aggregated and anonymized and is used solely to analyze website performance and user behavior.
You can learn more about how Google uses this information at:
https://policies.google.com/privacy
OptiBMIze provides remote monitoring and clinical support services in coordination with healthcare providers.
If you participate in an OptiBMIze program through a healthcare provider, certain health information may be collected and shared as part of that program.
This may include information such as:
• weight measurements from connected devices
• nutrition or lifestyle information
• recovery or mobility tracking
• engagement with care team members
When OptiBMIze handles Protected Health Information (PHI) on behalf of healthcare providers, that information is handled in accordance with the Health Insurance Portability and Accountability Act (HIPAA) and applicable healthcare privacy regulations.
In those cases, the healthcare provider’s Notice of Privacy Practices will also apply.
The information collected through this public website, however, is not intended to collect Protected Health Information unless you voluntarily provide it.
OptiBMIze may use collected information to:
• respond to inquiries
• communicate with patients or providers
• coordinate services with healthcare partners
• verify program eligibility
• improve website functionality
• analyze website usage and performance
• maintain security and prevent misuse
We do not sell personal information to third parties.
We may share information in limited circumstances, including:
If you enroll in an OptiBMIze program through a provider, information may be shared with your treating healthcare team to support your care.
We may use trusted vendors to support our operations, including:
• website hosting
• analytics providers
• communication platforms
• secure technology vendors
These service providers are required to protect your information.
We may disclose information when required to:
• comply with applicable laws
• respond to lawful requests from authorities
• protect the rights or safety of OptiBMIze, users, or the public
OptiBMIze uses reasonable administrative, technical, and physical safeguards to protect information from unauthorized access, disclosure, or misuse. However, no internet transmission or electronic storage method is completely secure, and we cannot guarantee absolute security.
We retain personal information only for as long as necessary to:
• fulfill the purposes described in this policy
• comply with legal obligations
• maintain operational records
Healthcare-related information may be retained according to applicable medical record and regulatory requirements.
Our website may use cookies and similar technologies to improve functionality and analyze website usage.
Cookies may be used to:
• remember user preferences
• improve site navigation
• analyze traffic patterns
You can control cookie settings through your browser preferences.
This website is not directed toward children under the age of 13. We do not knowingly collect personal information from children without appropriate parental consent.
Our website may contain links to third-party websites. OptiBMIze is not responsible for the privacy practices or content of those websites. We encourage users to review the privacy policies of any external websites they visit.
OptiBMIze may update this Privacy Policy periodically. Changes will be posted on this page with an updated Last Updated date. Continued use of the website after updates constitutes acceptance of the revised policy.
If you have questions regarding this Privacy Policy, please contact:
OptiBMIze
Email: zac@optibmize.com
Website: www.optibmize.com
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